SMS Marketing Tips – Infographic

Jan 22, 14 SMS Marketing Tips – Infographic

Posted by in Featured, Infographics, Mobile Marketing

The folks over at Neon SMS have created a great infographic for helping business use SMS marketing to reach their customers. The infographic lists helpful text-etiquette tips, some commonly used abbreviations, steps on how to build an SMS list, useful data protection information and a comparison of SMS and email...

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7 Insane Mobile Marketing Statistics from Convince & Convert

Anybody who’s anybody knows that mobile marketing is the future that the key to any business’s success in the coming years will be down to how they adapt and optimise for the ever-changing mobile market. However, if you or your boss are still not convinced, this list of 7 mind-blowing mobile marketing statistics...

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Econsultancy Discusses The Future of Mobile in 2013

Jan 07, 13 Econsultancy Discusses The Future of Mobile in 2013

Posted by in Mobile Marketing, Mobile Web Design

To kick off the new year, Econsultancy has asked a number of industry professionals what their thoughts are for 2013. The first of a series of posts looks at the future of mobile and what strategies companies need to consider in the coming 12 months. Some of the big names questioned are: Sean O’Neal – Global CMO at The...

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Mobile is Key in Driving Black Friday & Cyber Monday Sales

As the Black Friday and Cyber Monday sales approach, retailers everywhere will be looking to capitalise on mobile shoppers as much as possible. In recent years, businesses have successfully used mobile strategies within their holiday season sales campaigns, but this year the influence of mobile is set to dominate the market. Chia...

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Google Updates Mobile Playbook

Oct 14, 12 Google Updates Mobile Playbook

Posted by in Mobile Marketing

We wrote a post introducing Google’s Mobile Playbook back in May, but this week Google have updated the site with some extra content to help businesses with their mobile strategies.   Mobile Creativity The Mobile Creativity section “explains why mobile is unique and powerful from a creative perspective, and shares...

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Spend Time With a Feature Phone & Change Your Mobile Marketing Outlook

Joshua Malin, chief marketing officer of Ez Texting, recently lost his iPhone due to a combination of shallow pockets and puddle-stretching, but knowing the iPhone 5 was to be released in a matter of days, he decided to wait it out and use a feature phone, or ‘dumb’ phone, in the meantime. What he learnt over the next...

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